At Avera, we are committed to protecting your online privacy. This privacy statement describes the practices and policies we have put into place to safeguard your personal and health-related information that may be gathered and used as you visit our website. In general, you can visit Avera websites without revealing any personal information. However, you may be asked to provide personal information to gain access to some of our content and services. This information helps us to better ascertain and address the health care needs and concerns of website visitors.
All personal and health-related information that you enter on this website is not sold to any third parties.
Analytics tools and cookies
We use analytics tools and other third party technologies, such as Google Analytics and Cookies, to collect non-personal information regarding you in the form of various usage and user metrics when you use our websites and/or services. These tools and technologies collect and analyze certain types of information, including cookies, IP addresses, device and software identifiers, referring and exit URLs, onsite behavior and usage information, feature use metrics and statistics, usage and purchase history, MAC Address, mobile unique device ID, geo-location, demographic and interest data, and other similar information.
The third party analytics companies who collect information on our websites and/or services and other online products and/or services may combine the information collected with other information they have independently collected from other websites and/or other online or mobile products and services relating to your activities across their network of websites as well as online and/or mobile products and services. Many of these companies collect and use information under their own privacy policies.
In addition to our use of technologies as described herein, we may permit certain third party companies to help us tailor advertising that we think may be of interest to you based on your use of our websites and/or services and to otherwise collect and use data about your use of our websites and/or services.
You may opt out of the Google advertising cookies by visiting the Google advertising opt-out page or you may opt out of Google Analytics by visiting the Google Analytics opt-out page. Google has additional information available about their Remarketing Privacy Guidelines and Restrictions.
Optimization
We use user information, including behavioral metrics, and other non-personally identifiable information to operate, provide, improve, and maintain our websites and services, to develop new products and services, to prevent abuse and fraud, to personalize and display advertisements and other content for you, and for other administrative and internal business purposes.
Email communications
Communication that you send to us via the email links and forms on our website may be shared with a customer service representative, employee, or medical personnel that is most able to address your inquiry. We make every effort to respond in a timely fashion once communications are received.
Because email does not provide a completely secure and confidential means of communication, please do not use e-mail if you wish to keep your communication private. If you wish to have a private discussion, please use your AveraChart account, or call your Avera healthcare facility.
Avera also sends email communication for marketing purposes. Recipients of these emails have opted in for this information. Users may also opt out at any time by clicking the opt out link included in each email.
YouTube API and YouTube Videos
Avera Health utilizes YouTube videos and YouTube API Services to provide you with videos throughout Avera Health's connected websites. Avera Health's utilization follows and . By watching videos on Avera websites and YouTube channels, users agree to be bound by YouTube’s Terms of Service.
When users watch YouTube videos embedded on our websites, Avera does not collect any personal data. Avera does not collect name, email address, contact information or any personal health information (PHI). Avera Health and our websites only collect counts in aggregate of videos viewed and view times for YouTube videos embedded on our websites. Avera uses this data to determine overall, high-level user interest and engagement with these videos. We do not pass or share any of this information to YouTube.
Complaint process
If you have a complaint or problem, or if you believe your privacy rights have been violated, you may contact us by phone. Please indicate the reason for contacting us. Our customer service department will forward your complaint to the appropriate Avera department for response or resolution.
Use and Disclosure for MyChart
This section applies to the Avera MyChart app launching May 18 with full functionality available on May 30.
The Avera MyChart app may interact with your sensitive data to provide certain features, such as video visits or mobile appointment check-in. The first time you try to use any of these features, we will ask for your consent within the app and will only allow you to use a feature if you give consent. You do not have to provide consent if you do not want to allow Avera MyChart to interact with your data as requested. Avera MyChart is developed by Epic Systems Corporation; please refer to Epic’s Mobile Application Privacy Policy for Patients for more detailed information about the limited ways they may interact with your information to make your use of Avera MyChart possible.
Avera MyChart may offer location-based check-in for in-person appointments or allow you to find healthcare providers and locations near you. The first time you try to use any features that use your location, we will ask for your consent within the app and will only access your location if you give consent. You do not have to provide consent if you do not want to allow Avera MyChart to use your location. We do not store your location data.
Information that Avera collects in Avera MyChart is not shared with third parties, other than de-identified data in aggregate may be shared with Epic.
Last updated: May 2026
